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By: David Blaine (Registered IP 207.69.137.29) on 07-06-2007 05:22

There are a few indi stores, here and there, who carry books by local authors. There you run the gamut though, because some are well written and some aren't. And the grouping as "local authors" means that the travel book about India is next to the one about local historic cemeteries.     But the number one task of a brick and mortar store is to get a customer through the door, and the "local author" rep can do that. K Mart et al spoiled a lot of retailers into thinking that shopping is self serve. The more they conduct business as a one to one selling experience, the more they'll get the reputation of being an enjoyable place to shop.

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